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& Ideas
News and insights from our Web Design an Digital Marketing team.
The Advantages of a WordPress Website
Today, 64% of CMS based websites are built on WordPress, and 40% of the internet is powered by it. The big question is, is WordPress right for your business? We think it is, and here are ten reasons why. It’s easy to use You may be the king or queen of your business,...
Why a Consistent Flow of Content is Essential for Your Business
The problem is, according to the Content Marketing Institute, 21% of B2B marketers don’t have a content strategy in place. All they do is push out articles willy-nilly without any focus or direction. Three main limitations cause this scatter-gun approach: Lack of...
The Rise and Rise of Digital Marketing
Digital marketing? Really? With the economy in turmoil and a global pandemic raging outside, digital marketing is probably the last thing you want to think about. But those are two excellent reasons why it should be at the top of your list. Sure, business may have...
3 New “Normal” Digital Marketing Strategies
Accepting the new normal for what it is doesn’t mean you’re going to have to rewrite the book on digital marketing. Quite the opposite, in fact. Thankfully, there’s already been a lot discovered about the change in online consumer habits and how businesses can best...
5 Reasons Why Responsive Websites Are Vital Today
Why are responsive websites so important? Well, way back in 2015, Google told the world that mobile-friendliness would become a ranking factor within its algorithms. Fast-forward to 2016 and, for the first time, we saw mobile web browsing overtaking desktop. By 2018,...